layers of hair
Instantly improve the look and feel
of damaged hair. Strengthen and
repair from the inside out with
bond-building plant molecules
and botanical oils.
Newly certified. Always committed.
Caring for the planet and its inhabitants has been our mission since 1978.
Now B Lab™, a global third-party non-profit, has verified our social and environmental performance, accountability and transparency.
Aveda is now Leaping Bunny approved by Cruelty Free International
At Aveda, we have always been against animal testing, and now have the global recognizable gold standard of approval for cosmetics and personal care products.
1Product manufacturing is powered by Aveda’s solar array and/or wind energy through renewable energy credits and carbon offsets. Striving to achieve a Silver Zero Waste to Landfill certification using the UL scheme by end of 2023 at our primary manufacturing facility. 285%+ of our skincare & hair styling PET bottles & jars contain 100% Post-Consumer Recycled plastic. Aveda was the first beauty company to use 100% post-consumer recycled PET packaging. 3Hair care is 90% naturally derived on average using the ISO standard. From plants, non-petroleum minerals or water.